Sazon Seasoning
This Homemade Sazon Seasoning is versatile and flavorful, all without any MSG, artificial colors, and anti-caking agents that you often find in storebought versions. I use this 6-ingredient rub once a week for pulled pork, fish, chicken, beef, beans and rice, and more!

Making your own seasonings is so rewarding because you get the exact flavor you want without all the gross fillers and preservatives. I’ve even been seeing seed oils being added to seasonings on the grocery store shelves, WE DO NOT NEED THAT! My sazon seasoning recipe leaves out all of that and is just pure flavor that goes good on all meat, veggies, and even rice and beans.
I was lucky enough to learn from some of the best chefs from Puerto Rico, and sazon was always a staple on their shelves. I love experimenting with mixing different spices, and I perfected this one that pairs so well with my slow cooker pulled pork.
What is Sazon Seasoning
Sazon is a spice mix that comes from Puerto Rico, it’s a staple of Latin cooking. It has become popular from the famous packet made by Goya, but some of their ingredients are questionable and making this at home is truly superior. North Market Spices‘ ingredients list for it is: Annatto, Garlic, Salt, Cumin, Black Pepper, Coriander, and Oregano.

Ingredients Needed
Ground Coriander – Actually are seeds from the cilantro plant. Adds warm earthy flavor
Ground Cumin – Adds additional earthy flavor and aroma
Ground Annatto Seed – Comes from the fruit of the achiote tree
Garlic Powder – Staple in all of my seasonings. Deep flavor
Onion Powder – Savory flavor
Dried Oregano – Adds great color and herb flavor
Some people say that sweet paprika with cayenne pepper is a good substitute for the annatto, but I disagree. Because there are only six ingredients here, you really need the annatto. See the FAQ below on where to find it.
Tips for Best Results
Use fresh spices – Spices, especially ground spices, tend to lose their flavor rapidly as they sit in the pantry. The general rule of thumb is that they will stay potently fresh for 3 to 6 months after opening. They won’t necessarily be “bad” at that point, but less flavorful. So try to use freshly purchased spices here for optimal flavor.
Store in an airtight container – A glass jar or container is my favorite for keeping air and moisture out of the sazon seasoning. I don’t recommend a ziptop plastic bag, because they tend to puncture easily and can be too breathable.
I found I like adding a little bit of onion powder to the mix, and I also like making the actual sazon seasoning without salt or black pepper.
This comes from a personal preference of seasoning the meat separately since it’s hard to tell how much salt is going on when there’s salt already mixed in.
I do this with all my homemade seasoning blends, whether it’s Cajun Seasoning, Fajita Seasoning, Taco Seasoning, or Everything Bagel Seasoning.
I’ve developed a knack for knowing how much salt and pepper to add to meat just by eyeing it, but a good rule of thumb to start with is 3/4 tsp of salt per pound of meat.
That number will vary based on the salt you’re using, and personal taste. But it’s easiest to calculate when you know you don’t have to factor in extra salt in the seasoning.

As far as using the sazón seasoning for pulled pork, I simply rub a few tablespoons of the spice blend all over a boneless, tied pork shoulder, season with salt and pepper, then throw it into the slow cooker on low for about 8 hours, per my Slow Cooker Pulled Pork method (or I add it to this Smoked Pork Butt).
Then you can shred the meat and toss it back into the juices.

Ways to Use It
Sazon Seasoning is incredibly versatile. Here are some of the ways I use it in my own kitchen.
Meats: It’s great not just for pork of any kind (try it on Carnitas), but also pretty much all other meats, but especially steaks like Grilled Ribeye. Also try rubbing it on Santa Maria Tri Tip or a Reverse Sear Prime Rib. Sazon spice also works well for poultry like Spatchcock Chicken and Crockpot Chicken Breast.
FYI you do not have to put olive oil on the meat first, but you can if you wish to turn it into more of a paste.
Potatoes: Sprinkle sazon onto Steak Fries, Crispy Smashed Potatoes, Homemade French Fries, or any other potato preparation.
Eggs: Add sazon seasoning to eggy breakfast preparations like a Potato Frittata, Breakfast Burritos, and Omelettes.
Rice: Add a tablespoon to your next batch of Mexican Rice, Arroz Con Pollo, or yellow rice.
I hope you give this magical dry rub a try. I really love keeping it on hand!
For those who would rather buy it than make it, I saw that North Market Spices has an online shop to buy it. I don’t recommend the typical grocery store brands, which have MSG and artificial colors and ingredients in them. It’s so easy to mix some up yourself.
Recipe FAQ and Tips
Keep in an airtight container at room temperature for up to 6 months. It won’t necessarily be “bad” after this, but the flavors will not be as potent. I recommend a glass jar or container.
Annatto powder isn’t always available in grocery stores, though groceries with Latin foods and hispanic markets tend to have it. I order mine online. Amazon has plenty of choices for only a few dollars (like this one – affiliate), and I usually get Badia brand. Ground annatto sometimes goes by the name “achiote.”
Tried this recipe? Leave a rating and comment below — I’d love to hear how it turned out! Or, follow me on Facebook, Instagram or Pinterest!

Sazon Seasoning
Ingredients
- 1 tbsp ground coriander
- 1 tbsp ground cumin
- 1 tbsp ground annatto seeds*
- 1 tbsp garlic powder
- 2 tsp dried oregano
- 1 tsp onion powder
Instructions
- Combine all ingredients in a small bowl and mix until the spices are evenly distributed.
- Or, place all ingredients in a resealable plastic bag or jar, and shake.
Notes
Nutrition
Nutrition is estimated using a food database and is only intended to be used as a guideline for informational purposes.
43 Comments on “Sazon Seasoning”
I feel so very lucky to have found this recipe. I am Puerto Rican and have grown up with Sazon my whole life. When it came to having my own family and trying to eat cleaner, I feel blessed to have found a VERY accurate version of Sazon without all the MSG and salt in it. I absolutely love this recipe and will NEVER go back to store bought!
I’m going to use the Sazon seasoning to on pork roast. Sounds good.
very tasty.
What other ideas do you have to do with cooked pork.
I used some in a bbq sauce.
ideas welcome
I just purchased Achiote seeds. I guess I can just put it in a blender to grind it for this recipe.
Hi Joanne, Can I use Goya Sazon for my pulled pork?
Sure!
If you then use the Sazon to make a Safrito seasoning mix eg. Recipe on Dr Oz anti breast cancer show. It is more zesty for those who like a bit more. Sazon Scotch Bell Red Pepper Garlic Onion Cilantro if u like puree with olive or grapeseed oil
made my pork last night with your seasoning mix. I had to use the substitution of tumeric. Although my pork came out very tender I was disappointed with the seasoning. It was very bland. So Sorry but will not be repeating.
I’m curious, did you salt and pepper after applying the Sazón? It would be so easy to forget (or maybe you didn’t see) that this recipe has salt and pepper omitted so that you can add it yourself to your liking. I hope that helps!
The recipie for sazon is absolutley fantastic!!!!
I use it on everything including eggs!
The only subsitution I made was tumeric for the annatto.
Thanks for sharing.
Fantastic!!! I can see why you would make this each week 🙂
I had a ten pound bone-in pork shoulder, so doubled the spices.
Some additions:
1. Added 1/2 T of cinnamon powder to the mix (1 T for a double batch).
2. Added 1 T coriander seeds, 1 T cumin seeds and 1 T peppercorns (2 T each for double batch) to skillet and toasted for 2 minutes (no oil).
Followed all instructions, but added the whole spices onto the outside of the meat after adding the dry rub.
Cooked the 10 pounder for 4 hours on high, then switched to 10 hours on low.
After cooking, I tested the meat with and without the whole spices – seemed too much, until after I shredded and added the liquid back. Then I added the spice to the shredded pork and it was magnificent! Even my spice-averse parents were pleased.
Separated pork into 5 meal-size portions, with 4 in the freezer for future use.
Thanks for an excellent and easy recipe!
The added Coriander, Cumin and Peppercorns were in addition to the recipe as is?
This Sazon works perfectly in making Shrimp (or chicken) Mozambique.
Hi has anyone added fresh rosemary to this rub? Just that rosemary goes so well with pork thought it maybe nice in the rub or a sprig put in while cooking. Also can you still sear the pork input on the rub ?Thoughts anyone. Thanking you in advance
BEST EVER! I have made this several times and it turns out PERFECT — EVERY TIME!
Hi there,
Thanks for sharing your recipe. How much salt and pepper should i add if i were interested in including it to the spice mix?
It’s not Mexican. Sazón seasoning is used in Latin (as in Carribean ) countries. Puerto Rico, Cuba, and Dominican Republic. Great recipe though!
Yes, Anatto gives good flavor to the pork.
It’s not just Mexican. Puerto Ricans, and other Caribbean islands also use it…
This isn’t a Mexican recipe of Sazon. Actually I’ve never heard of Mexican cuisine that included Sazon. This is a carribean Sazon recipe. Folks from the DR or the PR or cuba use this.